You've probably heard of VPNs — they're advertised everywhere from YouTube to podcasts. But beyond the marketing hype, VPNs serve some genuinely important purposes for both personal privacy and business operations. Let's break down how they actually work and when you should use one.
How Does a VPN Actually Work?
VPN stands for Virtual Private Network. At its core, a VPN creates an encrypted "tunnel" between your device and a VPN server. All your internet traffic passes through this tunnel before reaching its final destination.
Here's what happens when you connect:
- Encryption — Your data is scrambled before it leaves your device, making it unreadable to anyone who might intercept it.
- IP Masking — Websites see the VPN server's IP address instead of your real one, hiding your location and identity.
- Secure Tunnel — Even on unsecured networks (like public WiFi), your connection remains private.
Think of it like sending a letter in a locked box through a private courier instead of dropping a postcard in a public mailbox. The contents are hidden, and the return address doesn't reveal where you actually live.
Two Types of VPNs: Consumer vs. Business
While the underlying technology is similar, VPNs serve two very different purposes depending on how they're configured. Understanding the difference helps you choose the right solution.
Consumer VPNs: Protecting Your Privacy
Consumer VPN services — like NordVPN, ExpressVPN, or Surfshark — are designed to protect your personal privacy and give you more control over your online presence.
What they do:
- Hide your IP address from websites, advertisers, and your ISP
- Encrypt your traffic on public WiFi networks (coffee shops, airports, hotels)
- Allow access to geo-restricted content by connecting through servers in different countries
- Prevent your ISP from tracking and potentially selling your browsing data
When to use a consumer VPN:
- Connecting to public WiFi networks
- Accessing sensitive accounts (banking, medical) while traveling
- When privacy from your ISP matters to you
- Accessing streaming content while abroad
A word of caution: Free VPN services often make money by collecting and selling your data — the very thing you're trying to protect. Stick with reputable paid services that have clear no-logging policies.
Business VPNs: Remote Access & Site-to-Site Connectivity
Business VPNs serve a different purpose entirely. Instead of hiding your identity, they securely connect remote workers and multiple office locations to your company's private network.
Remote Access VPNs allow employees to securely connect to office resources from anywhere:
- Access files on company servers from home or while traveling
- Use internal applications that aren't exposed to the public internet
- Print to office printers, access databases, and use network resources
- Maintain security compliance when handling sensitive data remotely
Site-to-Site VPNs permanently connect multiple business locations:
- Link your Tampa office to a branch in Orlando as if they're on the same network
- Share resources, servers, and applications across locations
- Enable seamless communication between teams in different offices
- Centralize IT infrastructure while maintaining distributed workforce
Common VPN Protocols
Not all VPNs are created equal. The protocol — the method used to create the encrypted tunnel — affects both security and performance.
- WireGuard — The newest and fastest option. Excellent security with minimal overhead. Great for both consumer and business use.
- OpenVPN — Battle-tested and highly configurable. Slightly slower but extremely reliable and secure.
- IKEv2/IPSec — Fast and stable, especially good for mobile devices that switch between WiFi and cellular.
- L2TP/IPSec — Older protocol, still secure but slower than modern alternatives.
For most users, WireGuard or OpenVPN are the best choices. Many consumer VPN services now default to WireGuard for its speed advantage.
What VPNs Don't Do
There are some common misconceptions about VPNs worth addressing:
- VPNs don't make you anonymous — They hide your IP, but you can still be tracked through cookies, browser fingerprinting, and logged-in accounts.
- VPNs don't protect against malware — You still need antivirus and safe browsing habits.
- VPNs won't speed up your connection — In most cases, they add a small amount of latency. Any speed boost is usually from bypassing ISP throttling.
- VPNs don't make illegal activity legal — Your activities are still subject to the laws of your jurisdiction.
Choosing the Right VPN Solution
The right VPN depends entirely on your needs:
For personal privacy: A reputable consumer VPN service with a clear privacy policy, no-logs guarantee, and servers in locations you need. Expect to pay $5-15/month for quality service.
For remote workers: A business VPN solution that integrates with your existing infrastructure, supports your team size, and provides centralized management. This might be built into your existing firewall or a dedicated solution.
For multiple business locations: Site-to-site VPN configured between your network equipment at each location. This requires proper planning and setup but provides seamless connectivity.
Need Help Setting Up a VPN?
Whether you're looking to set up a personal VPN for privacy, enable secure remote access for your team, or connect multiple business locations together, we can help.
VPN configuration — especially for business use — requires careful planning to ensure security, performance, and reliability. Common pitfalls include misconfigured firewalls, split tunneling issues, and authentication problems that can leave your network vulnerable or your team frustrated.
Contact us for a free consultation. We'll assess your needs and recommend the right VPN solution for your situation — whether that's pointing you toward a simple consumer service or designing a complete site-to-site network for your growing business.